Innovation Ecosystem Convening
- Client
- Innovate Africa
- Industry
- Innovation & Technology
- Location
- Pan-African
The Challenge
Innovate Africa needed to convene the African innovation ecosystem in a way that went beyond a conference: creating meaningful connections between founders, investors, policymakers and ecosystem enablers while establishing the brand as a credible platform for African innovation.
The Insight
The value of an innovation convening is not in the number of attendees but in the quality of connections made and the narratives shaped. The event needed to be designed as a strategic communications platform, not a logistics exercise.
The Strategy
PWM built an integrated strategy spanning event design, communications, investor engagement and experience creation. Every element was engineered to position Innovate Africa as the authoritative voice on African innovation and to create the conditions for meaningful partnerships to form.
What We Delivered
- Event strategy and creative direction
- Communications strategy and media relations
- Investor engagement programme
- Speaker and stakeholder management
- Brand experience and activation design
- Content production and post-event amplification
The Impact
The convening brought together key ecosystem players, generated significant media coverage, facilitated meaningful investor-founder connections and established Innovate Africa as a credible platform in the African innovation landscape.